The Power of Normative (2019)

In our society, there are social norms of correct behaviour that people think and believe to be right (this norm can be existed different forms for each group).

I think they are invisible but one of the strongest and dominant power in our society. Sometimes, the power makes people feel pressure and uncomfortable in psychologically if they would not follow the norm.

Normative Influence (A.S. Reber, R.Allen and E.S. Reber, 2009)

“Any influence on a person’s actions or beliefs that comes from what the individual believes other will think of them if they act in particular ways.”

I believe some social norms, spreading in our society, build stereotypes and make people lose their identity.


 
 

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